Author Archives: Claudia

Jun. 02.

Exhibition in Italy – Market Your Products Successfully

Right now, there are millions of products and services all around the world.  The appeals of different events like Italian trade shows are extensive as they bring together traders and customers. Italian Exhibition ranges from wedding to agriculture.

Budgeting, logistics and planning is important in professionally and effectively leveraging trade shows. It can be held at pop up gazebos or halls that are aimed to showcase different products and create brand awareness. However, the real excitement in most Italian trade show is found in the distinctive and unique way small entrepreneurial traders present innovative and fresh offering.

Exhibitions in Italy are not inexpensive to go to as it includes booth rental, booth display, travel expenses, sampling and sales collateral and also shipping and customs. These are only few the possible expenses involved in trade shows. On the other hand, the benefit is possibly optimized by direct product exposure, which would pay off the to the business in the long run.

To prove the commercial appeal of a certain product, you need to position it to where the market’s decision makers can see and assess it. They can either confirm or disapprove of the services’ or good’s value. This is exactly what happens in Italian trade shows.

Trade shows in Italy are where people mingle, and exchange business cards. This is a great platform to demonstrate and discuss details of products or services as well as the price and terms and conditions of sales with the market’s decision makers in a personal yet business-like environment.

Italian Exhibitions are a great arena for small and big business to increase brand awareness, reinforce relationship with clients, and even attract potential customers. If there is an upcoming trade show related to your niche, you should definitely go ahead and consider the benefits and incorporate this as an advertising opportunity for you business.

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May. 12.

Zoomark 2011 – Bologna Trade Show in Italy for Pet Accessories

Zoomark International is celebrating its 14th anniversary. The entire event will be from May 12 up to May 15. It is a topzoomark trade show involving pet supplies industries. Taking part in this event is a unique opportunity to promote business, strengthen alliances and discover new partner as well as keep oneself updated on the latest development of pet supplies market.

Zoomark International 2011 is a wonderful arena that is open only to pet business market. The general public is not admitted in the said event. The show will highlight more than 600 exhibitors such as manufacturers and food distributors, care and comfort supplies, trade association, publishers and service suppliers coming from all over the world. Tickets for the BolognaFiere can be purchase online using bank systems with a secure connection.

For participants and guest that have their car or rented a car, then parking areas can be found near the fair entrance. There are about 14,500 parking spaces and they are fairly reachable from both highway and urban road. Bologna Fiera and parking operators are present to manage and control the flow of traffic and they are easily identifiable with their blue uniform with company logo and name. Parking fees can be paid by either cash, which is manual or automatic, or through authorized operators with handheld device of issuance of official receipt. You can easily book your parking space in advance through this site (B & F Parking) and you can also choose your own parking spot.

Going to and from the event is easy with numerous Bologna Taxi companies such as:

Taxi Auto Pubbliche Aldrovandi Chiamate Dirette Ai Posteggi – Tel. 051 233301

Taxi Auto Pubbliche chiamate Dirette Ai Posteggi – Tel. 051 6142495

Radiotaxi – CAT – Consorzio Autonomo Taxisti – Tel. 051 534141

Sms Taxi service - http://www.taxibologna.it/en/smstaxi.php

Food and hospitality is never threadbare in this event. The Bologna catering sector is organized and harmonized by Convivia, which is a company on a joint venture with BolognaFiere-Camst to manage all areas of catering and restaurant center. It offers a wide range of catering service to meet the varying demands of guests and participant. And if you need to buy anything, you can easily purchase items from cello tape to nails at the “The Obsession” hardware service center located at the ground floor (block C). Banks such as Unicredit, Cassa Di Risparmio Di San Miniato and Banco Popolare Di Verona E Novara are available at the ground floor. There is also an ATM machine at block A for easy and fast cash withdrawal. Pharmacy and First Aid Center are available at the ground floor for any medical problems. Police stations are also available to keep the event safe.

There is also a computerized system of information points at BolognaFiere to provide guests with information such as list of exhibitors, research data catalog and exhibitor’s map locations, schedule of events. Guest can also avail of the free Wi-Fi connection at the entire neighborhood fair with a standard speed of 802.11 b/g 2GHz. Simply get the access information from the staff. Other services such as post office, newsstand and tobacco shops are available in the event in order to meet to guest’s needs.

To keep things more interactive and efficient for mobile users, Pocket Fair is also available. It has information sheets, maps and guides. Guests can create a personalized itinerary and they can also take advantage of the dedicated guide to hotels, restaurants, exhibitions and monuments in the city.

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Apr. 18.

How to Visit Rome cheaply using Cards. Plan your travel in advance and take chance of these discounts.

If you are going to visit monuments and museums of Rome can be very expensive and due to the long queues it can also be very frustrating. Here are some tips that will help you save time and money.

  • · Roma Pass.

Roma Pass is a tourist card, which includes free transportation for three days and free admission to two museums and / or archaeological sites. Once you have used the card twice, it gives you a reduced price for the tickets in other museums and sites, events and exhibitions. You can use this card in Rome for more than 40 monuments, museums and archaeological sites.

You can buy the Roma Pass card at any: Tourist Information Points in Rome, railway stations, Fiumicino airport, Travel Agencies, hotels, Atac, ticket offices, newsagents and tobacco shops.

  • · Archaeology Card. (Archeologia Card)

This is a ticket for seven days and will allow you to entry to the Colosseum, the Palatine, the Roman National Museum, the Baths of Caracalla, Villa dei Quintili and the Mausoleum of Cecilia Metella on the Via Appia. You can purchase this card at any of the above mentioned shops and the cost is 23€.

  • · Appia Antica Card

This Card is also valid for seven days and includes admission (once each) at the Baths of Caracalla, Villa dei Quintili, and the Mausoleum of Cecilia Metella. The cost of the card is € 7.50 and does not include transportation.

  • · Tickets to museums

Combined tickets of 4 museums include an entrance for each of the four national museums of Rome (closed on Mondays) Altemps, Palazzo Massimo, the Baths of Diocletian, Crypta. The card costs € 8.50 and is valid for three days.

  • · Transport Rome Pass.

This specific card allows unlimited travel on buses and metro in Rome and it is available for one, three, seven days or a month. The card must be validated only on first use.

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Nov. 30.

Claridges Gift Certificate: Are you looking for a unique and Luxury English Christmas present

Gift Certificate From £45

The perfect present for birthdays, anniversaries, Christmas or just to say thank you.
Traditional Afternoon Tea at Claridges

Afternoon tea at Claridge’s includes a mouth-watering selection of wafer thin sandwiches, freshly baked scones with Marco Polo jelly and Devonshire cream, assorted teacakes and pastries and a choice of tea, coffee and infusions, accompanied by the gentle strains of a classical musical ensemble.
The quintessentially English tradition of Afternoon Tea can be enjoyed in The Foyer or the Reading Room daily at 3.00, 3.30, 5.00 or 5.30pm.

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Nov. 17.

Free Museums in Italy – Museums in Music or MUSEI IN MUSICA 20TH November 2010

In order to promote culture and bring more people to art and places that remain, for the first time this year, these will be the big event where Museums will be open FREE OF CHARGE just for one night .
In Rome, “MUSEUMS IN MUSIC” or “MUSEI IN MUSICA” is sponsored by Capital Rome in collaboration with the Ministry of Heritage and Culture and organized by Zètema Culture Project.
http://www.museiincomuneroma.it

After the huge success of last year, this year MiBAC extended the National Event involving many other Italian cities with more than 100 musical performances in some of the most important national museums of our country.

MUSEUMS IN MUSIC events are all free.
The museums involved, moreover, will remain open to visitors free of charge until 02.00.

Click here for more info about the event and for a list of Museums and Italian Cities involved in this project!

Sign up to our Newsletter to receive more info on special and Free forthcoming Events in Italy.

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